Thursday, 15 December 2011


August, 1949. An early advertisement introducing the basic concept of instant photography with the Polaroid Land Camera Model 95.

December, 1951. A Christmas-themed advertisement that notes the potential social and fun aspects of instant photography.

January, 1954. Another Christmas-themed ad in a different format. It also introduced the new Model 110 Pathfinder camera.

October, 1956. In this ad, Polaroid advertised the ease of purchase via credit with convienient weekly payments. These time-installment purchase plans were often mentioned in Polaroid ads from the 1950's.

July, 1957. TV host, Steve Allen took part in several commercials for Polaroid on his television show in the mid/late 1950's. This magazine ad is in the style of a typical Steve Allen TV ad.

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